Archive - marketing

Offering a helping hand

August 27 1 Comment Category: advertising, marketing

It’s lovely when people help each other out. I’m a big fan of random acts of kindness.
More-so, I’m a big fan of people helping out those less able to help themselves. We all know times are tough at the moment, especially for smaller businesses. The guys over at Brand Ireland have sent out a rallying [...]

Live Young?

August 21 1 Comment Category: advertising, health, marketing

It was my birthday this week and as I’m officially moving deeper into my thirtysomething years, I’m therefore always on the look out for ways to ensure I still look as though I’m enjoying my later twenty-somethings instead.
Water’s long been the “secret” to great skin, better metabolism etc. and perhaps it really is the elixir [...]

Social Media in Plain English

August 12 2 Comments Category: marketing

Some of my friends are already converts – hell, that’s how I met some of them, but a lot of my friends, especially those back in the UK & not involved in marketing (you know who you are) openly admit that they “just don’t get it” when I start waffling on & eulogising about Social [...]

Yeah, yeah, women love shoes, blah, blah, blah

For years Ad Land has been unashamedly sexist. Practically every female-orientated brand has managed to portray Men as smelly half-wits who are incapable of doing the simplest of tasks, like figuring out how a fucking Air Freshener works, but don’t get me started on that particular brand – anyone been to Paul’s house recently? Apparently [...]

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